We are ICM. Your employer and service provider for contracting, sourcing and payrolling. We are new to the market with a lot of experience. Values are at our core and you have the most important role. We create a unique community where people meet and talent shines. It's all about the people. People are vibrant and colourful. This branding tells the story of all the parts coming together. ICM is conversational, full of joy and light-hearted. The branding is inspired by these elements. Creating a colourful brand that feels alive, young and fresh.
We use a bold human-shaped element. Bringing the individual into the forefront as the first element you see when you see the logo. And then compliment we the « i » with bold letters, writing ICM. Built from scratch.
A Google font was selected that can effortlessly be used for online or print. The font has the same boldness and round dots and playfulness as the logo.
Each colour was given a meaning based on the company values.
Inspired by the bold shapes of the logo, we create geometric elements that tell the brand story.
We capture that one, special icm employee in the work environment. We highlight them through illustrative elements.
Making them the center of attention. Creating a sense of joy in a usual day of work.
This website is still in development.